Aland Island is an interesting branding project for a high quality milk tea brand from the US for young people about to be opened in Ho Chi Minh City. The brand is inspired by the Mediterranean land - sunny, windy Santorini with stylish, youthful blue tones.
The image of a boat on the sea is cleverly stylized in the logo, throughout the identity of aland bringing a fresh breath from the ocean. We believe that this aland will bring a lot of art space to this young milk tea shop. When building the identity for Aland Island, we not only expect to create a quality identity, but also aspire to convey a message about creating a new trend in enjoying real milk tea. most stylish.
Aland’s logo is built based on the image of a sailing boat.
We incorporated the image of this sail into the letter “A” in the brand name. Overall Logo will be a unique, interesting, youthful, playful and breaking all barriers. This is also the spirit that the founder in the meetings conveyed to us about her position and vision for this project.
Still sticking to the original idea, we expect to bring the whole sound of the island and Santorini with typical blue-white tones.
We are proud of the impact our design had on the success of the business and look forward to future opportunities to work with conscious brands.
