The most beautiful Mid-Autumn night is the one that makes us forget we have grown up, a night that carries us back to innocence where the full moon lights a path into a dreamlike world. “Soko – Over The Moon II” is that gateway — a creation where Bracom Agency transforms a mooncake box into a miniature universe, blending light, motion, and flavor into an experience that speaks directly to the heart.
Following the story of “Over The Moon I” from 2024 — where a band of rabbits pounded clouds into flour, plucked the brightest stars as filling, and baked mooncakes under the silver glow — this year unveils a new chapter. If the first edition was a dreamy journey across the galaxy, this one is the celebration that follows. The rabbits have returned with their treasures, invited friends to join them, and gathered beneath the moon for a grand feast and a dance that lasts until dawn.
SOKO – OVER THE MOON II
At the heart of the box spins a shimmering disco ball — a bold reinterpretation of the moon. It catches and scatters light like stardust, casting thousands of reflections across the interior. Around it sit three porcelain rabbits on ascending steps, poised like gracious hosts welcoming you to the celebration. Opening the box becomes a ritual, as if you were turning on the lights and letting the music begin. The illustrated backdrop continues the tale, showing rabbits leaping across constellations, riding golden stars, and floating beside airships laden with mooncake ingredients. It feels as though you are peering through a window into this celestial world — invited to join the adventure yourself.
We are proud of the impact our design had on the success of the business and look forward to future opportunities to work with conscious brands.
